Brewers BrewDog have opened a bar in their Ellon headquarters.
DogTap will allow visitors to sample and buy products and tour the premises from the on-site tap room.
BrewDog co-founder James Watt said: “Our strategy has always been to try to shorten the distance between ourselves and the people who drink our beers.
“DogTap brings this philosophy full circle.
“Our brewery is the beating heart of BrewDog and the launch of DogTap will allow people to visit us and enjoy the freshest BrewDog beers on the planet.”
DogTap has come about through the company’s £5 million expansion of their Ellon base.
It becomes their 15th bar in the UK and their 20th worldwide with the opening of ones in Tokyo, Gothenburg, Florence, Sao Paula, Sheffield and Dundee in this year alone.