Road safety show seeks sponsors

The busy A90 at Balmedie.
The busy A90 at Balmedie.

A hard-hitting road safety initiative which has helped inform generations of young people is looking for sponsors to help it continue.

Safe Drive Stay Alive has been attended by all senior school pupils in the North-east for the last 11 years.

The stage show features real life testimony from the emergency services and from people whose lives have been affected by road accidents in an extreme and profound way. It leaves a lasting impression on all who see it.

Tens of thousands of young people about to learn to drive, or who have already passed their test, have benefited from support by sponsors.

Following the withdrawal of Petrofac as sponsors in 2015 after nine years and notice from ExxonMobil that they are no longer in a position to assist, Safe Drive Stay Alive would like to hear from other community-minded businesses or individuals.

ExxonMobil has been a sponsor of the Safe Drive Stay Alive programme in Aberdeen, Aberdeenshire and Moray since it began in 2004.

Digby Brown Solicitors remain as sponsors, but their contribution does not cover the whole cost of the event.

This year’s show will see another 5,000 pupils from Aberdeen City, Aberdeenshire and Moray bussed to the Beach Ballroom in Aberdeen to see the show in November.

For more information about sponsoring Safe Drive Stay Alive or to have a conversation about how you could contribute email: sdsa@aberdeenshire.gov.uk.