Lockdown box-set binges shaping staycation aspirations

The owners of Thainstone House in Inverurie has revealed that lockdown viewing is heavily influencing holidaymakers – dubbing it the travel industry’s very own ‘Netflix Effect’.

Wednesday, 21st April 2021, 1:04 pm
Updated Thursday, 22nd April 2021, 7:32 am
Thainston House in Inverurie

Crerar Hotels Group, which boasts a luxurious portfolio of seven hotels and inns, has noted that months of box-set binging is giving inspiration to those longing to travel again.

Fan favourites like Bridgerton and The Crown have not only been enjoyed by the masses but are also playing a huge part in shaping future guests’ travel plans – with fans looking for all the luxury of a period drama lifestyle, or a taste of the Royal life close to key locations.

The Deeside Inn in Ballater, has been inundated with enquiries and bookings from tourists looking to visit the film-worthy location. With Balmoral Castle featuring heavily in the latest series of The Crown, it seems even more tourists want in on the action hence the rise in bookings.

And it’s not just The Crown influencing holidaymakers looking to get away and explore as lockdown restrictions continue to lift – Netflix’s Bridgerton, the show that has taken the world by storm has also provided staycation inspiration in abundance.

Scott McDonald, general manager of Thainstone House, said: “Bridgerton has been on everyone’s lips for months, and it’s given viewers a taste of the high life during lockdown that they now want to experience for themselves in real life.

“We’re receiving enquiries from those looking to be transported back to the nineteenth century – with four-poster beds, free-standing bathtubs, exquisite food, magnificent views and a real sense of romance, all of which can be enjoyed at Thainstone House.”

Thainstone House is an 18th-century grand mansion that has been transformed over the years into a stunning country house hotel.

Guests will enjoy dining in The Green Lady with its high ceilings and brass chandeliers, and enjoying the very best local North East produce.

For more information, or to book your own Netflix reality, visit www.crerarhotels.com.

Netflix has announced that Bridgerton will return for not only a third season but also a fourth.