A new fundraising challenge is set to sweep across the country one gooey bucket at a time to give a children’s charity a cash boost.
The Ice Bucket Challenge in 2014 was good fun and raised money for a worthy cause and this year there is a new social media phenomenon - the Slime Bucket Challenge.
It has been created by UK Toy manufacturer Zimpli Kids to raise as much money as possible for the UK’s children’s charity, Action for Children.
The challenge is simple! Just visit www.Slime-Bucket.co.uk to make your donation, with 100 per cent of the profits going to Action for Children, and then wait for your Slime Kit to arrive.
Participants are encouraged to take photos and record their ‘sliming’ to post on their own social media pages, and in doing so, nominate friends, family members, or even celebrities to take up the challenge of being ‘slimed’.
Eejay Enyi, head of International Sales at Zimpli Kids said: “It would be great to see large groups as well as individuals getting involved.
“The Slime Bucket Challenge is so unique and different that we hope it will spread virally and be as big as the Ice Bucket Challenge. We want well known faces getting involved to help us raise as much money as possible for Action for Children.”